Archive for category: Small Business

A Better Way to Host Virtual Events - Jarrod Goldsmith

Starting your own entrepreneur journey with Jarrod Goldsmith, founder of eSAX Virtual Events

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A Better Way to Host Virtual Events - Jarrod Goldsmith
Corporate photography of Jarrod Goldsmith for internet use by Claude Brazeau

Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Jarrod Goldsmith, founder of eSAX Virtual Events, located in Ottawa, ON, Canada.

Originally published on GoSolo January 30, 2023.

What’s your business, and who are your customers?

I am Jarrod Goldsmith, I have founded two businesses with cute names (Sax Appeal and eSAX Virtual Events), but both are in entirely different industries!

eSAX Virtual Events is an entrepreneur networking community for small businesses hosting virtual events for others on an interactive and inclusive (non-Zoom) platform with a specialization on corporate virtual conferences and virtual office space. As a background “stage manager,” and completely depending on a client’s unique needs, eSAX Virtual Events can moderate all aspects of a virtual event, including preparation and coordination of the platform, onboarding details, personalized demos to speakers, staff, stakeholders, sponsors, guests, and tech support on the “day-of” to help attendees experience an unbelievable event. This virtual event platform is as close as one can get to a real face-to-face networking event, conference, classroom, workshop, career fair, awards celebration, presentation, holiday event, or any other need to connect with people. Our ONLY role is to make sure your guests experience an exciting and trouble-free event from inception to completion. Our solution is perfect for employees to be more productive in individual virtual offices and to easily connect with colleagues. Customers range from governments, multi-national businesses, all kinds of organizations, charity/not-for-profits, small businesses, High School reunions, to someone hosting a virtual 50th-anniversary party. And everything in between!

For the other business, known as Canada’s Premier Saxophone Ensemble, Sax Appeal is a unique professional all-saxophone band located in Ottawa, Ontario, Canada. As the most extraordinary ensemble in the region, Sax Appeal is transforming the musical landscape in Canada with its distinctive sound, look and feel. Equally comfortable playing any musical genre ranging from jazz to classical to literally everything in between, the versatility of this saxophone ensemble is unmatched. We make every performance a true experience for attendees. We also hire any other kind of professional musicians to make an event a complete musical success!

Tell us about yourself

An archaeologist and musician by education, and now known by my signature fedora, I am a Canadian small business community builder. I am the embodiment of the small business spirit and have 700+ videos, podcasts, blogs, and interviews on entrepreneurship and networking for small businesses on the eSAX YouTube channel. I am living proof that if you follow what you love, you’ll never work a day in your life. Hard work, coupled with unwavering persistence and commitment to branding, has led me to make my passion for the saxophone and virtual event planning viable businesses. Upon launching such a unique all-saxophone ensemble, I had to literally network to get work since very few people have ever heard of, let alone looking for, a saxophone group. From all the networking I have done since 2011, I have branded myself as one of Ottawa’s most well-known entrepreneurs. My commitment to community engagement was further recognized when I ran a strong campaign for Ottawa City Council in the October 2018 municipal election.

The number one motivation for why I work hard every day is so that I can continue to stay in business into the future. All of my musicians and virtual event tech support are contractors. That means if I am not actively promoting the businesses, no one is.

What’s your biggest accomplishment as a business owner?

While I have worked with some high-profile organizations, won some awards, and had some amazing press coverage, one of my biggest accomplishments as a business owner was when I assisted US President Biden’s inaugural virtual Clean Energy gala on January 20, 2021. With ~3500 registrants, and content from Billy Eilish, Tom Hanks, Bruce Springsteen, Eva Longoria, Train, and many others, eSAX fielded 20 support staff to make it a complete success. I am known and recognized as a global expert on this virtual event platform.

What’s one of the hardest things that comes with being a business owner?

Work-life balance is always an issue. As a self-funded entrepreneur, if you’re not working and networking, you will have no clients. The feeling of not having a “safety net” really motivated me to prioritize work above all else. With no sick days, pension, insurance, or any other kind of benefit that most other people have, the pressure to hustle in order to stay in business was strong. COVID proved to be an excellent opportunity for me, who was a very early adopter of hosting virtual events. The business was booming! But so was my weight from the many hours in front of a computer. In the summer of 2020, I started walking hours a day in the forest near my house, often averaging ~15,000 steps. Exploring nature and losing weight helped me to feel more energized and focused. The elusive work-life balance that I so often neglected was finally found!

What are the top tips you’d give to anyone looking to start, run and grow a business today?

  1. You don’t have to do everything yourself. There are many people and resources available to assist in a wide variety of ways. Ask people for assistance or connections through your contacts and social media. Source the many entrepreneurial programs offered in your area, perhaps through your municipality or local Chamber of Commerce.
  2. Outsource tasks that you don’t like to do or do not have knowledge of. Sure, you can learn accounting or graphic design, but the time it would take to be efficient at every task required to start and run a business can be overwhelming. Partnering through barter and collaboration with others is a wise way to go.
  3. Find others who have “been there, done that.” Learn from other successful entrepreneurs and hang around where they hang out. Do successful business/community leaders frequent free networking events, or would they more often be found at paid events? Choose your time wisely, and keep networking!! Oh, and check out the eSAX YouTube channel for many more great entrepreneurial tidbits!

Where can people find you and your business?

Website: https://eSAX.ca/
Facebook: https://www.facebook.com/eSAXnetworking
Instagram: https://www.instagram.com/eSAXnetworking/
Twitter: https://twitter.com/eSAXnetworking
LinkedIn: https://www.linkedin.com/company/eSAXnetworking/

eSAX Virtual Events
eSAX Virtual Events
eSAX Virtual Events

Celebrating Success During Covid

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I’ve always thought celebrating success when so many are struggling is not appropriate. Maybe it’s a Canadian thing, or maybe its the thought that it may come across as bragging. But here’s a short story on how I’ve pivoted during Covid that hopefully will provide inspiration to others.

As a full-time musician (Sax Appeal Ottawa) and in-person event planner (eSAX)…two of the most hard-hit industries due to Covid, I switched my entire small business model the week of March 20, 2020 to host virtual events on an interactive non-Zoom platform and rebranded as eSAX Virtual Events.

Being a sole proprietor with no employees, it was simple to make the decision overnight to entirely pivot my small business. Everyone in the world at that time was looking for one of three things. Toilet paper; hand sanitizer; and an alternative to Zoom. It was the latter that I specialized in, and in the last 11 years, was the best business decision I’ve ever made.

From the number of high-profile clients we have served (including assisting US President Joe Biden’s inaugural virtual gala on Jan 20, 2021, and other clients such as Chambers of Commerce, multinationals, municipalities, governments and many more), eSAX has positioned itself as an early global leader in the virtual event industry & scaled accordingly in 2021. Gross revenue in 2021 alone was more than the years 2011–2020 COMBINED.

Yes have won some awards and recognition along the ways, but accolades are not what motivates me. Becoming known as a resource for small business to help others learn from my mistakes (….some call it wisdom), fuels my passion.

We now have >700 eSAX YouTube videos to help the entrepreneur ecosystem by providing knowledge, wisdom & motivation to smallbiz. Providing free and accessible business knowledge to help the world’s small business community has always been one of my priorities.

Have also launched a new Podcast series in partnership with TCC Canada during Covid titled ‘Pivoted Success’, interviewing entrepreneurs / community leaders who have successfully adapted to COVID to share their story & provide inspiration.

So the way I see it now, celebrating success should be viewed as a way to provide much-needed inspiration to others during these difficult times.

About Jarrod

Known by his signature fedora, Jarrod Goldsmith is a Canadian small business community builder and is the embodiment of the small business spirit. He founded Sax Appeal (Canada’s Premier Saxophone Ensemble), hosts the eSAX Podcast, Pivoted Success Podcast, Talk to the Fedora, has >700 videos on the eSAX YouTube channel on entrepreneurship, small business knowledge and networking, and also founded eSAX (The Entrepreneur Social Advantage Experience); Ottawa’s largest entrepreneur networking community for small business. Using an interactive and novel virtual event platform, and now known as eSAX Virtual Events, Jarrod has pivoted to hosting exciting virtual events for others.

eSAX #virtualevents #smallbusiness #success #inspiration #inspirational

Ottawa Business Collaboration Is A Game Changer For Immersive Networking Experiences

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Ottawa Business Collaboration Is A Game Changer For Immersive Networking Experiences

February 22, 2022

For Immediate Release: Tiger Lily Marketing and eSAX Virtual Events are pleased to announce a partnership agreement that will expand the already thriving eSAX events platform as users continue to embrace immersive virtual conferences. COVID-19 continues to restrict travel, and on-line engagement reduces both travel costs and environmental impact of large corporate events.

eSAX Virtual Events provides real-time, face-to-face networking opportunities that leaves participants feeling like they really were “in the room.” With many high-profile virtual events under its fedora (its signature logo), this virtual event company has garnered rave reviews.

Says eSAX Founder and CEO Jarrod Goldsmith, “As people accept that virtual events will continue to be a part of our lives long after COVID-19, our platform is on the cutting-edge of technology and offers a more humane and immersive experience than anything currently on the market.”

Says Tiger Lily Marketing CEO Kimothy Walker, “With ‘tele-meeting’ platforms, loud people dominate, quiet people can’t get a word in, while others ask themselves why they attended in the first place. With the eSAX Virtual Event platform, one can easily see, locate, interact with, and connect with anyone at any time. The visual display is compelling and engaging, making for an overall better networking experience.”

For many business owners, the COVID-19 pandemic has been challenging. As an event planner and musician, Goldsmith realized his two businesses would face extreme difficulties if he did not adopt and adapt to a virtual business model. By combining and channelling his organizational and performance-based background and skills, he began hosting virtual events for others.

“Partnering with Tiger Lily Marketing is the perfect solution to expand in every way, and we are pleased to collaborate and show Ottawa is thriving as a technology-led innovator,” says Goldsmith.

“At TLM we connect our clients and help facilitate communication. What a remarkable collaboration this is for us. What Jarrod has built with his business is truly outstanding and it speaks to everything Tiger Lily Marketing is,” says Walker. “It puts people together to build great things. That’s why we collaborate with savvy businesses like eSAX Virtual Events.”

About Jarrod Goldsmith:
Known for his signature fedora, and founder of eSAX Virtual Events, Jarrod Goldsmith is a Canadian community builder, avid networker, archaeologist, YouTuber, podcaster, and professional musician who also founded Sax Appeal. eSAX Virtual Events are hosted by a personable virtual event professional that makes them unique, memorable and inclusive—a tip of the hat to Goldsmith’s keen eye for perfection.

About Kimothy Walker:
After 25 years in front of a TV camera, Kimothy Walker launched Tiger Lily Marketing, originally under another name but rebranded in 2019 as a tribute to her late father whose nickname for her was “Tiger Lily.” Walker equates tiger lilies with resilience and strength—which extends to entrepreneurship—because the flowers can grow in Canadian ditches despite being buried under road salt. Comprising a team of marketing, communications and media professionals, Tiger Lily Marketing is also inspired by Walker’s mentorship under the late Max Keeping, who valued teamwork and surrounded himself with the very best in the industry.

How to virtually network successfully

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How to virtually network successfully by Jarrod Goldsmith – Founder of eSAX Virtual Events

Networking often conjures up thoughts of sales and/or elevator pitches, being treated as a left-over business card, and otherwise a necessary evil when attending in-person events. It can be so much more than that! Especially when networking virtually!

With the rise of virtual events, here are some essential virtual networking tips that you can use so your networking endeavors become less stressful…and more successful!

Prior to Covid, there were many in-person networking tips that eSAX has covered, but this blog is about how to successfully network virtually. While some tips apply to both in-person and virtual events, some only to in-person, and some only to virtual, it’s wise to first briefly explore why networking is so important.

When you want to sell something, promote an event, encourage people to subscribe to a social media channel, or any other need to have someone take action, often some form of networking is involved. As entrepreneurs, the only way folks stay in business is if people purchase their wares or services. Having 1000’s of social media followers is nice and absolutely adds credibility to a brand, but if followers are not engaging or purchasing, something is missing. Besides Google/Facebook or other paid advertising options, the best way to create engagement and in essence, build a brand, is through developing and nurturing relationships from attending networking events.

Before you attend networking events just for the sake of meeting people, it is important to understand your main demographic, the market you want to target, and which events your ideal client attends. It took about one year for eSAX founder Jarrod Goldsmith to understand this important distinction.

Back in 2011 when Jarrod launched his unique band Sax Appeal, he quickly realized that no one has ever heard of an all-saxophone band, let alone is looking to hire one. So, he started attending every networking event he could find to create a market for such a niche sound, and never looked back!

While Jarrod started becoming known as the networking musician who wears a cool fedora, he started wondering why he wasn’t getting many gigs after attending 10-15 networking events a week. Most of the free events he attended at that time had its fair share of real estate agents, mortgage brokers and financial planners, most of whom couldn’t wait to throw him a business card. It wasn’t until he joined the Ottawa Board of Trade that he realized he was networking in the wrong places.

Organizations such as Chambers of Commerce / Boards of Trade have historically been around a long time and have already established major ‘klout’ within their community. For example, C – Suite and other business and community leaders often attend such events, including Ottawa Mayor Jim Watson who frequently sees eSAX founder Jarrod Goldsmith around the city. Knowing your Mayor and other executive leaders can certainly help your business! Organizations that have a higher ticket price for membership and events tend to attract others who want to be there, who attend for a purpose, and whom are often larger businesses with budgets. In Jarrod’s case, THOSE were the folks who host 600-person cocktail receptions and needed live jazz or classical music for their events. The gigs started rolling-in!

Finding the optimal kinds of virtual networking events where your main demographic attends is well worth the investment. With the ease at which anyone on the planet can attend a virtual event, you may find that your main demographic is no longer confined to your city. Figure out what kinds of events your ideal customer attends…and then join them… anywhere in the world! Without having to travel and spend considerable amounts of money on hotels, food and other expenses, the cost for attending virtual events is often much less compared to in-person events.

If possible, use a virtual networking platform so you can meet, engage and actually have meaningful relationships with other attendees in a much more reasonable (i.e, smaller) breakout room format than say 50 people on the tele-meeting platform Zoom. Everyone craves a human touch, and we all want to be connect with people almost one-to-one.

With eSAX Virtual Events, for example, one can quickly connect via LinkedIn, Facebook etc and see their profile in real-time…which provides you an opportunity to ask interesting person-specific questions. This shows you are paying attention, have done some research about the other person and generally want to get to know them. (fyi, they don’t have to know you just looked at their LinkedIn profile 5 seconds ago…but they could probably guess lol)!

Why is such a simple hack like reviewing someone’s LinkedIn profile so important? Because prior to Covid, we would have had to know who was attending an event (often not made publicly available). Post event, you would then ask your new networking buddy to connect on LinkedIn as part of your follow-up event protocol. There was simply no opportunity to review a LinkedIn profile during an in-person event.

With virtual events, we have an incredible opportunity to really dive-in and learn more about the person you’re actually talking to. In real-time. You may find that you went to the same high school as the person, or you both worked in Malta in the summer of 2002 etc. Finding common ground leads to a much better conversation …. rather than a sales pitch.

The most important differentiation with virtual networking events is that it is usually much easier to have natural conversations that don’t seem fake or entirely business-related. You may find that more non-work-related questions tend to be asked vs. in-person events. Questions like ‘what kind of dog is that’, ‘how old is your child’. ‘what part of town are you in’, ‘is that a book on sailing behind you’ can lead to actual relationships and friendships with people. These are the kinds of questions you should be asking when networking with others virtually.

When you network virtually and ask questions that may lead to friendship, you will find that those who become to like you, know you and trust you, will become your best clients. Yes it will take time, but once established, not only will they keep buying from you, but they will be your biggest champion and promote your brand for free through word of mouth and would be happy to write a glowing testimonial on Google, Facebook or other social media platforms.

In summary, attend virtual networking events where you know your target market is attending. Don’t be afraid to pay to be in the same virtual space as your prospective clients. If possible, have small networking rooms so you can have actual conversations, review someone’s social media feed (especially LinkedIn in real-time), and ask questions about the person. All this will help you build a relationship with someone, and ultimately, will help you virtually network successfully.

About:

eSAX (The Entrepreneur Social Advantage Experience) is Ottawa, Ontario, Canada’s largest entrepreneur networking community for small business. Now known as eSAX Virtual Events, eSAX has pivoted to hosting interactive and exciting virtual events for others.

Jarrod Goldsmith is a Canadian small business community builder and is the embodiment of the small business spirit. An archaeologist and musician by education, he is one of Ottawa’s best-known entrepreneurs and founded eSAX (The Entrepreneur Social Advantage Experience); Ottawa’s largest entrepreneur networking community for small business. Using an interactive virtual event platform, Jarrod has pivoted to hosting exciting virtual events for others.

In addition, he has >700 videos on entrepreneurship and networking for small business on the eSAX YouTube channel, hosts both the eSAX Podcast and Pivoted Success Podcast series, and is the founder of Sax Appeal (Canada’s Premier Saxophone Ensemble).

Keywords:

Jarrod Goldsmith, eSAX Virtual Events, Sax Appeal, virtual networking, networking tips, networking skills, entrepreneurship, Covid, target market, Ottawa Board of Trade, LinkedIn, Google, Facebook, social media, relationships, Ottawa Mayor Jim Watson, how to network virtually

eSAX SOS (SAVE OTTAWA SMALLBIZ) NETWORKING EVENT DOOR PRIZES

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THANK YOU to all the businesses who generously provided a door prize at the eSAX SOS (Save Ottawa Smallbiz) networking event on April 14, 2021 !

PLEASE CONTACT THE COMPANY DIRECTLY FOR HOW TO CLAIM YOUR PRIZE

Groupe Mitesco Inc. Daniel Sigouin – Free 1 hour Virtual Training with your staff

 

Lyse-Pascale Inamuco

Vitae Dynamics Inc. Renée Gendron – 1 hour free consultation – $150

 

Aaron Gaal

Hidden Fold – Kimberly Dagenais – Wine caddy. $40

 

Donna-Lea Bowman

Dinner for two valued at $100 at Cobrie restaurant 2121 carling av (Carlingwood shopping Centre). Brian Vallipuram

 

Joe Connaughton

Sebxet – Tracy Morin – A mystery Funko Pop figure. $15

 

Cindy Munoz

Bobby the Coffee Guy – 1 case of Bobbythecoffeeguy coffee. $65.00

 

Paul Arnold

AG Snow & Stump – Aaron Gaal – 1 free stump removal (grinding) up to 6” diameter

 

Lucy Murray

Connect Ottawa – Margarat-Ann Davis – 2 month Free Membership to VIP Connect Ottawa

 

Prithu Mishra

Bravad Technologise – Mark Karim – 2 snapback hats $25 each

 

Erin Pham

 

Elaine Lindsay

PINK ZEBRA HOME SCENTS – Amanda Grigg – One Simmer Pot and 1 Jar of Soy Wax Sprinkles

 

Lee Underwood

EVERYONE’S A WINNER! Storm Internet Services – Al Guvener (share link and promo code in general chat) – Get $50.00 off on your first invoice, if you sign up for new Internet service with Storm by May 30th. Use promo code “StormeSAX50”

 

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THE DANCING MOTIVATOR – Penny Lee Prevost – 1 month online Nia with Penny Lee classes. $100 value

 

Amit Arora

RIVERWOOD ACOUSTICS – Ben Seaman RIVERWOOD TSHIRT  $29.99

 

Samantha Warskett

Sarah Stewart Photography

$225 gift certificate

 

Lathapriya Hariharan

RIPEN – Cindy Wheeler –  $25 Gift Card for a local Restaurant

 

Natalie Cahill

ZOHO FINANCIAL – Harpreet Singh – $50 gift card for a local restaurant

 

James Mackenzie

Savvy Business Plans – Sumyia Sheikh A loan ready complete and customized business $ 750

 

Brittany Waitman

ITHive.org – Chris Polis

12 Month Basic Membership for 1 Workstation  $204

 

Sabena de Mel

CREATHREAL – Tasfia Hossain  Polymer clay stud pick of three. $20

 

Lana Burnley

KANATA-CARLETON SMALL BUSINESS NETWORK (KCSBN) – Dr. Rouba Fattal – 2 free booths $20 total to vendors for the KCSBN Small Business eFair on May 27, 2021

 

Cindy Wheeler

 

Eduardo Bailetti

Momentum Business Law – Camille Ferland

Premium Business Consultation Gift Certificate

Value $300 What’s Included: Consultation for an Ontario business with their legal team about your business, growth plans, issues you are experiencing or questions you have. The business consultation will take place virtually and can last up to 1 hour, which will include any time reviewing documentation or background you provide them in advance.

 

Tracy Sundue

 

 

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Jarrod is joined in the studio with Michael Lifshitz, stand-up comic and founder of Illumabilities. They talk about some of his challenges growing-up with disabilities and how he helps others overcome their own..

ABOUT Michael Lifshitz

Michael was born with a condition called Multiple Congenital Musculoskeletal Abnormalities. In addition to wearing an artificial leg, he walks with a cane and uses a wheelchair for longer distances. Contrary to what many would believe possible, he became a chartered public accountant and also obtained a MBA from Edinburgh Business School. He has built and sold successful accounting and financial planning practices.

Today, in addition to continuing a successful career in finance and accounting as CFO and co-founder of Breakaway Experiences, a gift experience company, he uses speaking, comedy and writing to not only educate people as to what people with disabilities can do, but to also inspire them to overcome their own challenges and live their life to the fullest of their abilities.

ABOUT Illumabilities

Dedicated to enabling and inspiring people to live their lives to the fullest of their abilities. Founder Michael Lifshitz shares his experiences growing up with a disability to sensitize people to people with disabilities and encourage others, whether they have a disability or not, to live life to the fullest of their abilities. The reality is we all face challenges….MIchael’s just get his better parking spots.

Subscribe to the eSAX YouTube channel for more entrepreneur networking tips and connect with us on social media! Twitter (#eSAX) / Facebook / Instagram / LinkedIn

eSAX (The Entrepreneur Social Advantage Experience – https://eSAX.ca) is an entrepreneur networking community for small business located in Ottawa, Ontario, Canada. #eSAX Makes Networking Work!

eSAX was founded by entrepreneur and musician Jarrod Goldsmith. Jarrod is a Canadian small business community builder and is the embodiment of the small business spirit. He is one of Ottawa’s best known entrepreneurs and founded Sax Appeal (Canada’s Premier Saxophone Ensemble), Sax Appeal Productions (an agency for all live music in Ottawa and Gatineau providing live jazz music, classical music, Christmas and holiday music, cocktail music, or wedding music), eSAX (The Entrepreneur Social Advantage Experience); Ottawa’s largest entrepreneur networking community for small business, eXclusive eXperience and hosts both Ask the Fedora (a YouTube video series on entrepreneur networking for smallbiz) and the eSAX Podcast series.

This podcast was produced by Barking Monkey Studio.

eSAX podcast featuring Catherine Priestman of CP Business Solutions with Jarrod Goldsmith

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Jarrod is joined in the studio with Catherine Priestman from CP Business Solutions. They talk about some of her interesting background, what defines success and more!

ABOUT Catherine Priestman:

Catherine leads her team to uncover potential, inspire creativity, instill trust and develop solutions. She is driven by a tireless pursuit for creative results and is always looking for a fresh challenge. An authentic leader, she works diligently to elicit excellence for her clients. She is known for quickly gaining trust and respect from those around her and breaking through barriers to generate marketing solutions that get results.

ABOUT CP Business Solutions:

CP Business Solutions Inc. is a team of image strategists and creative problem solvers whose goal is to exceed your expectations with marketing excellence. We untangle and simplify, turn chaos into calm and create the extraordinary.

When you’re not sure where to start, CP Business Solutions Inc. will uncover your potential. We have a knack for seeing what others may not and perceiving the unique and subtle. We build on your competitive advantage and showcase what makes you different.

When your statement needs to be impactful, CP Business Solutions Inc. inspires creativity. We generate concepts to elevate your brand, image and organization. We create fresh, inspiring and eye-catching campaigns that celebrate what makes you unique and help you stand out.

When you’re hesitant to leap, you can trust CP Business Solutions Inc. We leap with you and keep you moving forward. We keep you informed and confident in the execution, cost, quality and timelines of each and every project, always going beyond to earn and keep your trust.

When you need engaging solutions that reach your target audience, CP Business Solutions Inc. develops solutions. We help you crystallize and reach your marketing goals. But we don’t stop at solutions – we’re dedicated to follow-up and growth, and fueled by a desire to do more.

Subscribe to the eSAX YouTube channel for more entrepreneur networking tips and connect with us on social media! Twitter (#eSAX) / Facebook / Instagram / LinkedIn

eSAX (The Entrepreneur Social Advantage Experience – https://eSAX.ca) is an entrepreneur networking community for small business located in Ottawa, Ontario, Canada. #eSAX Makes Networking Work!

eSAX was founded by entrepreneur and musician Jarrod Goldsmith. Jarrod is a Canadian small business community builder and is the embodiment of the small business spirit. He is one of Ottawa’s best known entrepreneurs and founded Sax Appeal (Canada’s Premier Saxophone Ensemble), Sax Appeal Productions (an agency for all live music in Ottawa and Gatineau providing live jazz music, classical music, Christmas and holiday music, cocktail music, or wedding music), eSAX (The Entrepreneur Social Advantage Experience); Ottawa’s largest entrepreneur networking community for small business, eXclusive eXperience and hosts both Ask the Fedora (a YouTube video series on entrepreneur networking for smallbiz) and the eSAX Podcast series.

This podcast was produced by Barking Monkey Studio.

eSAX podcast featuring Sam Laprade with Jarrod Goldsmith

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Jarrod is joined on the phone with Sam Laprade from 1310 AM news radio show ‘an hour to give‘ and Gryphon Fundraising to talk about her entrepreneurial journey, the importance of building trust, rapport and stewardship to maintain and build relationships. They also talk about the importance of having a philanthropic plan for your business.

ABOUT Sam Laprade:

Sam is approaching 30 years of fundraising, public relations, media relations and sponsorship work.

After graduating from Algonquin College with a PR Diploma, she was given an opportunity to work at CBC Radio and then at CBC Television. After that, she was hooked and went-on to coordinate telethons and events.

Through various positions including non-profit, municipal politics, media and the private sector Sam has built a strong community network in the Ottawa area.

Raising funds for important causes that save lives and change lives is the most rewarding part of her work. The hospital, the humane society and a homeless shelter are all important causes that she has worked for through the years.

She was never a ‘numbers person’ … until she started to work with donor data analytics through Gryphon Fundraising. Combining both the art and the science of fundraising has changed the way that she works. It has made her work more efficient, more timely and enabled her to raise more money!

Specialties: Fund Development, Donor Analytics, Donor Relations, PR, Media Relations

ABOUT An Hour To Give:

Have you got an hour to give? We do. 1310 NEWS presents An Hour to Give. Saturday mornings from 7am – 8am this program is dedicated to charities, events, festivals and other non-profit organizations in our community. Certified Fundraising Executive, Sam Laprade hosts the show. She speaks with non-profit leaders about important community organizations and shares stories of the amazing work that is being done to change and save lives in Ottawa. For more information on getting involved with An Hour To Give contact Sam directly at samantha@gryphonfundraising.com

Subscribe to the eSAX YouTube channel for more entrepreneur networking tips and connect with us on social media! Twitter (#eSAX) / Facebook / Instagram / LinkedIn

eSAX (The Entrepreneur Social Advantage Experience – https://eSAX.ca) is an entrepreneur networking community for small business located in Ottawa, Ontario, Canada. #eSAX Makes Networking Work!

eSAX was founded by entrepreneur and musician Jarrod Goldsmith. Jarrod is a Canadian small business community builder and is the embodiment of the small business spirit. He is one of Ottawa’s best known entrepreneurs and founded Sax Appeal (Canada’s Premier Saxophone Ensemble), Sax Appeal Productions (an agency for all live music in Ottawa and Gatineau providing live jazz music, classical music, Christmas and holiday music, cocktail music, or wedding music), eSAX (The Entrepreneur Social Advantage Experience); Ottawa’s largest entrepreneur networking community for small business, eXclusive eXperience and hosts both Ask the Fedora (a YouTube video series on entrepreneur networking for smallbiz) and the eSAX Podcast series.

This podcast was produced by Podcast Wagon.

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