Ask The Fedora Posts

How To Follow-Up With People After A Networking Event

Today our #AskTheFedora explains how to follow-up with people after a networking event!

Transcript:

After a networking event you walk out with 30 business cards…what do you do with them? I realized three or four years ago when I was starting out that it was starting to become a really big pile. I kept going through my rolodex or plastic pages and quickly realized this wasn’t sustainable so I decided to put everyone I met on a database. What I do with a business is to see if I’ve me them before. If yes I update their record, if not, I create a new entry. What I do is send them a customized e-mail. “It was really nice to meet you at (insert name of event)” and then anything particular about that person…if they play music, or if they have a hat or something so that I can relate to them to develop that relationship with them. Then, I invite them to connect on LinkedIn. “Dear so-and-so, it was nice meeting you at the event would you like to connect on LinkedIn”? It’s important to keep in touch with them and continue developing these relationship so that next time you see them at a networking event it’s easier for them to make a better connection with you.

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: Some Smart Networking Tips You Should Use

Today our #AskTheFedora shares some smart networking tips you should use!

Transcript:

My philosophy to ‘smart’ networking is when you go up to someone for the first time, please don’t just say “here’s my business card; you need me, I’m so great and I’ll make your life so much better”. No. The purpose to a smart networking event is to connect with someone in a way that’s not a sales-pitch; that’s not a way to get them to hire you on the spot. To me, the smart way to network is to ask them questions about themselves. People like talking about themselves. It makes you in a better position when you become a good listener. That’s a very important skill in networking and I encourage you all to try talking less; listening more.

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: Perfect Your Elevator Pitch Using Enthusiasm

This week on Ask the Fedora: Perfect Your Elevator Pitch Using Enthusiasm

Transcript:

All entrepreneurs know about the thirty second elevator pitch. What is it? When you’re starting-out a business, you need to know what you do. If you’re not comfortable talking about it yet, write it out. Start going to events and start practicing it! You’ll be amazed at how much of what you say about your business will change over the next six month or a year. As an example, when Jarrod Goldsmith started Sax Appeal back in 2011, he began by writing-out everything he wanted to say. “Made-up of only saxophone players, Sax Appeal plays live jazz music, classical music and Christmas music around Ottawa for weddings, festivals and other events” It read like a sale’s-pitch and sounded terrible. I’m sure people didn’t want to connect with me because all I was doing was initially reading-off a script. When I started changing the way I presented Sax Appeal, people really started to take notice. I would be much more engaging, mentioning that we play all styles of music, and also started asking people if they’ve ever heard of a saxophone quartet, or even if they’ve played music themselves. Enthusiasm is always very important. Secondly, the more you talk about the business the easier it will become. No one knows your business as much as you do. When you’re enthusiastic and passionate about your startup, throw away the 30 second pitch and just do it. Connect with people in a way that doesn’t come across as a sales pitch. Easier said than done, but the beauty is that you can go out and practice since there must be many entrepreneur networking events in your area. Happy networking everybody. See you at the next event. Because #eSAX makes networking work

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: Should You Network Without Business Cards?

Our #AskTheFedora series continues this week with an important question often asked by entrepreneurs: should I go to networking events if I don’t have my business cards yet?


Transcript:

If you’ve just started a business and don’t have business cards yet, should you still attend networking events? It’s a good idea to at least start going to the events to see how they work even if you don’t have business cards yet to start learning some important skills such as observing other peoples’ body language and their tone of voice. If somebody asks you for a business card, you may not wish to say you’ve only been in business two weeks. Rather, it might be wise to say that you’re working on the business cards and should have them arrive in the next few weeks. At entrepreneur networking events, it’s always smart to ask for someone else’s business card. Then, mention that you’d be very happy to follow-up with them. Take the time to make sure that your business cards are perfect before you start giving them out. Happy networking everybody. See you at the next event. Because #eSAX makes networking work

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!