Ask The Fedora Posts

Building on Jarrod Goldsmith’s extensive networking experience (and leveraging the whole ‘Fedora’ branding that he’s known for), he hosts a YouTube video series discussing a wide-range of networking/business tips that people find useful to help make their networking endeavors not only less stressful, but successful!

Subscribe to the eSAX YouTube account for some great networking tips & follow @AskTheFedora

on Twitter!

Ask The Fedora: Why You Should Love Your Business Cards

You want to be absolutely confident about your business, and part of that means being confident when you hand out your business cards. If don’t feel ready, don’t give them out. Jarrod explains more in this week’s #AskTheFedora!

Transcript:

Congratulations on finally getting your business cards in the mail! NOW we’re ready to start networking. If you really love your business cards, you’re going to really love giving them out to people. If there are still a couple of tweaks you need to do to your business card I would say don’t give them out yet. For the first four versions of my business card I wasn’t so happy with them. When someone would ask for one, I always felt a bit shy which was not a very good first impression. I actually stopped giving business cards for a while until I had my fifth order of business cards. At that point I was so happy to promote my business because I absolutely loved the cards. When you’re creating your business cards, make sure they are perfect and then it will be a much easier opportunity to get your business known around town because of your awesome business cards. Happy networking everybody. See you at the next event. Because #eSAX makes networking work

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: Networking Skills Can Be Learned, Don’t Worry!

This week on Ask the Fedora: Networking Skills Can Be Learned, Don’t Worry!

Transcript:

As a new entrepreneur everyone says you have to do networking. But you may be saying to yourself “I hate networking and I don’t like talking to people because everything they say is a sales pitch and I’m going to be sold sold sold”. Well, if you don’t network, you’re not going to have any work. It’s something to learn. They call it a networking skill; The more you go the better you get. A few years ago when I was just starting-out, I would tell everybody my ‘elevator pitch’….”oh you need me, I’m so great blah blah blah”. I soon realized that maybe this wasn’t the best way to approach things. As a new entrepreneur you have to go through this process and see what works best for you and your company. There are always going to be people who look at you funny, but there are others who will buy-into what you’re doing. Whatever happens, keep going to the events as it’s something you need to do in order to be in business in five years from now. Keep the networking up, and if it doesn’t come naturally, it will. Don’t worry. Take a deep breath.

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: Time Management At Networking Events

This week on Ask the Fedora: Time Management At Networking Events

Transcript:

If you only have an hour or two at a networking event, how would you make the best use of your time to connect with people? If there is someone you really want to connect with, it’s worth spending the extra ten minutes talking to them because you don’t need to get every single person’s business card in the room. When I first started networking, I wanted all the business cards. In retrospect, it was not necessarily the best way to do networking, but I was intentionally going out trying to get as many as I can and then following-up with people. Over the last few years, I’ve learned to really take the time to develop personal connections with people, even if this means not trying to get additional business cards. The way this is accomplished is by thinking to myself how I may be able to help them. Perhaps the person may even be in a position to help me in some way. Remember to always keep in mind that you should be developing and building long-term relationships with people. This really is the beauty of what entrepreneur networking should be all about.

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: Tips For Starting A Business On A Limited Budget

This week on Ask the Fedora: Tips For Starting A Business On A Limited Budget.

Transcript:

Congratulations! You’re thinking of starting a business and want to be an entrepreneur? That’s great! There’s no better time to start! If you’re about to start a business and don’t have any money don’t panic. One good opportunity that many entrepreneurs start with is by speaking to their family who may be able to help out. Start looking at your actual costs. If you have to pay rent, mortgage or gas, see where you may be able to cut-back because starting a business for many is not cheap. While you might not necessarily need to incorporate right away or start spending tens of thousands of dollars on advertising, you will need business cards, a website, a good graphic designer a videographer and other essential details. There are, however, lots of options out there. Perhaps you might be able to get a loan or grant to help you start. Most regions have such opportunities available but it’s a matter of finding out what they are and the application/competitive process involved. There must be programs around your region that you can tap-into. Ottawa, for example, has Invest Ottawa, L-Spark, the Ontario Self Employment Benefits Program and others. See what’s available in your town to help people promote and start a business. You may be surprised to find that there could be funding applicable to you! Get out there and start connecting with people and ask them if they know of any such programs that can help you start a business.

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!