Ask The Fedora Posts

Is Being Known As A Best Kept Secret Good For Business?

Is being known as a best kept secret good for business?

Hear thoughts from #eSAX founder Jarrod Goldsmith!

Check out more entrepreneur networking tips on the eSAX YouTube channel!

More Tips To Remember Names At Networking Events

Today our #AskTheFedora offers more tips for remembering names at networking events.

Transcript:

To me, one of the most challenging things about networking is trying to remember everybody’s name. Because I wear a very distinctive hat, pretty much anybody I have ever met will remember me (plus I always wear a name tag so they even know my name)! But when I meet hundreds of people in-between meeting them for the second time, it’s a tough balance trying to remember everyone’s name. What I like to do is try to remember something specific about that person. Maybe they have the same kind of car as I do, or they grew up in the same city as I did so that I’m able to connect with them.

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

The Real Purpose of Networking

Do you ever wonder: what’s the point of networking? In this #AskTheFedora, Jarrod discusses the real purpose of networking!

So many people go to networking events and they think they need to get a client by the end of this week or they want to have five clients by the end of the month. To me, the purpose of networking is developing long term relationships. When I go to a networking event, I’m not expecting to get a gig right away (since very few people are looking to hire music such as Sax Appeal), so I’m trying to develop long-term connections with everyone.

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Networking Mistakes To Avoid

There is a lot to think about when networking, but it’s very important to make sure you don’t make any of these networking mistakes!

Transcript:

Some key habits to avoid at networking events are to 1) show up late. There’s nothing worse than going into a room where everyone is already sitting down because you’re missing some of the best parts of networking. 2) Not having business cards. It really is important to have somebody walk away with a physical representation of your business. Plus, it also makes it much easier for them to follow-up with you after the event is over. 3) Trying to ‘sell’ a person right away. For example, if you go up to someone you meet for the first time and give them your card then say “you need me because I’m so great at what I do” and then start listing off things for ten minutes on why you’re the best, or giving specific details about your products or services, technical specifications etc. These are all not good networking skills. Try to avoid talking too much and making everything you say a sales pitch. Happy networking everybody. See you at the next event. Because #eSAX makes networking work!

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!