Ask The Fedora Posts

The Art Of Giving Referrals At Entrepreneur Networking Events

Networking and Referrals go hand! They both involve other people, and they both offer great potential for business opportunities! In this #AskTheFedora, Jarrod discusses the art of giving great referrals at entrepreneur networking events!

A big part of networking is asking for referrals because we all want a referral. Is someone going to refer you after they meet you for the first time…probably not. It’s a matter of developing the trust and the relationship with somebody in order for them to send a referral your way. If you send a poor referral and the person let’s say does not have the business sense or skills to do the job, it reflects poorly on you. When I ask someone for a referral, I often know them well, trust them and respect them. This all takes time to build. What I like to do is connect with people, and if I really like them and trust them then I’d be very happy to send referrals their way.

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: Networking Skills Can Be Learned, Don’t Worry!

This week on Ask the Fedora: Networking Skills Can Be Learned, Don’t Worry!

Transcript:

As a new entrepreneur everyone says you have to do networking. But you may be saying to yourself “I hate networking and I don’t like talking to people because everything they say is a sales pitch and I’m going to be sold sold sold”. Well, if you don’t network, you’re not going to have any work. It’s something to learn. They call it a networking skill; The more you go the better you get. A few years ago when I was just starting-out, I would tell everybody my ‘elevator pitch’….”oh you need me, I’m so great blah blah blah”. I soon realized that maybe this wasn’t the best way to approach things. As a new entrepreneur you have to go through this process and see what works best for you and your company. There are always going to be people who look at you funny, but there are others who will buy-into what you’re doing. Whatever happens, keep going to the events as it’s something you need to do in order to be in business in five years from now. Keep the networking up, and if it doesn’t come naturally, it will. Don’t worry. Take a deep breath.

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: How To Approach A Celebrity and/or An Influential Person At A Networking Event

This week on Ask the Fedora: How To Approach A Celebrity and/or An Influential Person At A Networking Event

Transcript:

When you go networking events, it’s almost a guarantee that at some point you may run-into some influential people. If, for example, the City Mayor is present and you wish to have a little chat about some city interests, it’s a good idea for you to at least have something to talk about. If you know that person is going to be attending, do a little background research in advance. Find some information about the person so that the two of you can relate so you’ll have at least a starting point to talk about things. As an example, I had the chance to chat with Arlene Dickenson from the Dragon’s Den not too long ago at an event. The first thing I said was ‘thank you so much for coming to Ottawa! Do you ever spend much time here?” We then proceeded to have a very nice short conversation about Ottawa. These were not ‘work-related’ questions. I was trying to at least begin an initial relationship. Plus, she knew that I was not trying to sell her anything….(which would have been an immediate ‘turn-off’). Try to ask general questions to get to know the person, rather than how can they help your business right now. Happy networking everybody. See you at the next event. Because #eSAX makes networking work

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!