Ask The Fedora Posts

Building on Jarrod Goldsmith’s extensive networking experience (and leveraging the whole ‘Fedora’ branding that he’s known for), he hosts a YouTube video series discussing a wide-range of networking/business tips that people find useful to help make their networking endeavors not only less stressful, but successful! Feel free to subscribe to the eSAX YouTube account and follow via the @AskTheFedora Twitter account.

Ask the Fedora: Should You Network Even If Your Business Hasn’t Launched Yet?

This week on Ask the Fedora: Should You Network Even If Your Business Hasn’t Launched Yet?

Transcript:

If you’re thinking of starting a business should you go to networking events? I’d say yes it’s a good idea even if you don’t have business cards, a website or even a business name yet. It’s important to see what’s out there because you can start connecting with people and get some of their ideas and see your market research come to fruition. It’s one thing to sit behind a desk and do all the behind the scenes research such as Google and the Ottawa Public Library, but it’s another thing to actually talk to people in person. Ask people’s opinion about some of the issues they think are important for your new business idea. Happy networking everybody. See you at the next event. Because #eSAX makes networking work

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

Ask the Fedora: Some Smart Networking Tips You Should Use

Today our #AskTheFedora shares some smart networking tips you should use!

Transcript:

My philosophy to ‘smart’ networking is when you go up to someone for the first time, please don’t just say “here’s my business card; you need me, I’m so great and I’ll make your life so much better”. No. The purpose to a smart networking event is to connect with someone in a way that’s not a sales-pitch; that’s not a way to get them to hire you on the spot. To me, the smart way to network is to ask them questions about themselves. People like talking about themselves. It makes you in a better position when you become a good listener. That’s a very important skill in networking and I encourage you all to try talking less; listening more.

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!

The Weekend Warrior Networker, Treat Your Business As A Full-Time Gig!

Consider what would happen if you treated your business as a full-time gig?

Ask the Fedora: What Business Cards Say About Your Business

How much effort did you put into making your business cards? Did you account for how much your card represents your brand in one tiny handout? Today’s #AskTheFedora explains what your business card may be saying about you!

Transcript:

Congratulations on starting your new business! As a startup, you may not have much money to put towards marketing and branding. However, you must have business cards. It’s normal to think that you’ll do everything yourself, including getting some fancy paper and printing business cards on your home printer. When you start giving them out, however, they may actually look like a home-made business card. Be wary of this since business cards are often the first impression people have of your business. It’s worthwhile to take the time and spend some extra money with a graphic designer and have them printed with a local printing company. Make sure they are the BEST business cards you can offer. This is important because as mentioned, business cards are often the very first impression, and last impression as people are going-through all the business cards they received at the end of the night. Yours has to stand-out. You want people to keep your business card rather than simply file it or throw it away. Take the time and spend the extra $50 on fancy gloss or whatever neat options you decide because it really is a representation of your professionalism and your business. Happy networking everybody. See you at the next event. Because #eSAX makes networking work

Do you have a networking question you’d like to ask? Email info (at) esax.ca or tweet your question using #eSAX!

Starring: Jarrod Goldsmith of eSAX and Sax Appeal.

With help from Wasim from Storyline Productions and Jessica from Hewett Ripley Communications!